Writer, which bills itself as an AI autograph abettor for business teams, today appear that it aloft $21 million. (Writer’s absolute now stands at $25 million.) Insight Partners led the alternation A annular with accord from Gradient Ventures, which Writer CEO May Habib says will be put against chump accretion initiatives and headcount growth.
Writer’s advance comes as marketers added attending to AI to bolster their chump outreach. According to McKinsey, 80% of high-performing companies accept adopted AI in business and sales for tasks like pricing, anticipation of likelihood to buy, and chump account analytics.
“Our eyes is abundant autograph for everyone,” Habib said in a statement. “Most teams don’t accept the beat assets to ensure able autograph and constant messaging beyond ample amounts of content, so we accommodate a seamless way to advice anybody at a aggregation address well, address fast, and be on-brand.”
San Francisco, California-based Writer, aforetime Qordoba, was founded by Habib and Waseem Alshikh in 2015. Alshikh was ahead the CEO at iMena, a captivation aggregation with news, ecommerce, and classified ads businesses operating in the Middle East and North Africa. Habib was VP at one of the world’s better absolute abundance funds, area she was the aboriginal agent on the technology advance team.
The two started Writer out of a alternate admiration to body software that helps companies address added clear, constant business copy. Leveraging AI, Writer’s belvedere delivers guidelines that advice organizations adjust agreeable spanning communications, marketing, product, and animal assets documents.
On the AI side, Writer employs an agent that evaluates things like plagiarism, book complexity, tone, branch length, spelling and grammar, formality, alive articulation usage, and added key metrics. Beyond this, the belvedere lets companies actualize a “single antecedent of truth” for cast agreement that users can build, edit, and share. For example, teams can accommodate examples of acceptance with descriptions and advice and use tags, filters, statuses, and adapt history to adapt agreement into a anatomy beyond apps including Chrome, Microsoft Word, and Figma.
“From distinct sentences to page-long templates, accomplish it accessible for your aggregation to reclaim your accustomed content,” Writer explains on its website. “Preserve formatting, lists, and links, and accommodate capricious placeholders for activating content. Adapt your snippets into a library with tags, filters, and statuses so they’re calmly findable.”
With Writer’s atom shortcuts feature, users can alarm up a atom anywhere they address with a shortcut, or chase in-line for content. And with Writer’s admin functions, aggregation leaders can set beat appearance rules for punctuation and assets while administration account brand akin requirements beyond the organization.
Writer offers appearance adviser administration with templates and examples, acceptance users to articulation to rules, appellation banks, and snippets libraries. The fonts, colors, and branding on appearance adviser pages are customizable, and the pages can be appear to the web for accessible consumption.
Enterprises are advocacy their investments in accoutrement like Writer that tap accustomed accent processing (NLP), the subfield of linguistics and AI anxious with how algorithms assay ample amounts of accent data. According to a analysis from John Snow Labs and Gradient Flow, 60% of tech leaders adumbrated that their NLP budgets grew by at atomic 10% compared to 2020, while a third — 33% — said that their spending climbed by added than 30%.
Writer has antagonism in Grammarly, which analogously provides an AI-powered autograph abettor for a ambit of use cases. But Writer asserts that Grammarly doesn’t avowal the aforementioned appearance adviser and “voice alignment” capabilities, nor appearance like gender-neutral pronoun and “plain language” conversion.
Writer counts Pinterest, Bill.com, Accenture, Deloitte, Twitter, and Intuit as customers. This year, anniversary alternating acquirement tripled as the startup’s chump abject accomplished 150 brands.
How To Write Content For Website – How To Write Content For Website
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